Last week, IP lawyers Evert van Gelderen and Tjibbe Fokkens gave a presentation at the Varumärkesdagen in Stockholm], a renowned Swedish conference on trademark law organised by the IP firm Groth & Co.
During their presentation entitled ‘Copyright as an effective alternative to trademarks or designs’, Tjibbe and Evert discussed how copyright can be a powerful tool to counter the imitation of product designs, packaging, logos and trademarks. This can be especially useful when trademarks or design rights are not available for whatever reason.
Please contact us if you would like to discuss these issues further, or if you would like to explore how copyright can strengthen your IP strategy.
📸 Photo credit: Anja Callius.
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